Milhão meet the power market of healthy food and follow’s trend labeling for “Clean Label”

By Comunicação Milhão

Milhao’s production process is carefully monitored, from seed selection to final quality testing. Our mix has more than 28 products derived from corn, which stand out widely in the market for their safety and quality free of GMOs.

Our process relies on state-of-the-art industrial resources that serve even the most sensitive demands of the food industry, such as baby food. Yes, in addition to adults, newborns and children from all over the world consume our corn products.

That is why quality, safety and health are part of Milhao’s DNA. Aware of the market, it has long recognized other suppliers of corn derivatives and, at the same time, the lack of industries for top quality ingredients capable of generating greater productivity and competitive advantages for its products. Since then, Milhao has been a highlight in the healthy food market, which has been growing exponentially.

The growth of the most natural food trade impresses the country. In the last five years, sales have advanced at an average rate of 12.3% per year. The Brazilian market for healthy products is expected to grow 4.4% annually by 2021. Mintel research shows that four out of five Brazilians are willing to spend more if the food has higher nutritional value. The document also reveals that 79% of respondents already replace products with healthier ones.

Million’s industrial solutions can produce natural, transgenic-free, dye-free, preservative-free, antioxidant-free, gluten-free, allergen-free and no chemical additives in general. This dialogues with the new nutritional trend of the world market that is the, “clean label”.

Clean Label has emerged with the need for consumers looking for real food to recognize ingredients present in the products they purchase. The current scenario, characterized by the growing demand for healthier and tastier, represents an important innovation opportunity with added value for the industry. Today’s consumers, more than ever, are interested in what kind of food they are eating, what are the ingredients that are part of this food and what implications these ingredients will have on your health.


Clean Label is featured at FISA 2018

The expansion of the “clean label” on the market is so evident that the theme is part of the programming of the world’s leading food ingredients event – FISA 2018. The Innovation Tour, which takes place during the fair, will address “the changes in the labels of food and the challenges of industry: respecting legislation, communicating with the consumer and being a processed good. “

This topic addresses the discussion and movement of ANVISA regarding the change in food labels, which is intended to help the consumer to make healthier choices at the time of purchase. Thus, the adequacy (reformulation) of existing products and / or a clearer and more transparent communication are mandatory items for the consumer to re-consider processed foods as part of a healthy diet.

Million will be present at the FISA 2018 Fair. Visit us and get a closer look at the best of GMO-Free corn ingredients for the industry.

Fi South America – FiSa 2018
Stand: 60 – Hall 9
Date: 21 a 23 de agosto
Hour: 13h às 20h
Location: Transamerica Expo Center
Address: Av. Dr. Mário Villas Boas Rodrigues, 387 – Santo Amaro – São Paulo (SP)
Oficial Site:

Know more: (link to FISA article)

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